Ethical Insurance
A Video Explaining Uberrimae Fidei
Read the full article at https://www.linkedin.com/pulse/ethical-insurance-barry-zalma-esq-cfe and see the full video at https://rumble.com/c/c-262921 and at https://youtu.be/LJ-1GHFSHvU and at https://zalma.com/blog and more than 3850 posts.
Ethics is a process of systematically applying, using, defending and recommending concepts of right and wrong behavior.
Ethical behavior is required of both parties to a contract of insurance for the system to work. If any party to the insurance contract acts unethically the ability of insurance to work effectively and profitably will fail.
Ethics is the essence of insurance. Since insurance was first created it has been a business of utmost good faith. As a result, the insured and the insurer are expected to treat each other ethically.
Insurance was created to spread risk from individuals to multitudes. Spreading the risk in a fair, ethical and honorable manner from one person to many is the basis upon which a system of insurance was founded. The insurance contract since modern insurance was first created was founded on the concept of Uberrimae Fidei.
The Latin phrase Uberrimae Fidei is used to express the principle that a contract of insurance must be made in perfect good faith, with neither the insurer nor the insured concealing nothing from the other. In the case of insurance both the insured and the insurer must observe the most perfect good faith towards each other so that the insurer understands the risk it is asked to take and the insured understands the risks accepted by the insurer.
ZALMA OPINION
Everyone involved in the business insurer whether as an insured or representative of an insurer must understand the obligation to treat each other with the utmost good faith. The doctrine of Uberrimae Fidei – Latin for “utmost good faith” creates a requirement that each party to the contract of insurance treats the other ethically, fairly and in good faith.
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