The Public Adjusting Profession


Read the full article at https://www.linkedin.com/pulse/video-explaining-ethics-public-insurance-adjuster-zalma-esq-cfe and see the full video at https://youtu.be/Rb9F_pM4Fkc and at https://zalma.com/blog plus more than 3450 posts.


When insured’s are busy professionals they simply do not have the time or patience to deal with the details of a first party property claim. The public insurance adjuster exists to assist insureds in the presentation of a claim to the insurer. The public insurance adjuster is, in most states, licensed by the state insurance department. The insurer’s adjuster is often asked to deal with a public insurance adjuster. The contact between the public insurance adjuster and the insurer’s adjuster is often adversarial since the public insurance adjuster wishes to justify his or her contingency fee to the insured. Both should be working toward the same goal: the payment of proper and complete indemnity to the insured.


Public Adjusters claim they are, mostly with good cause, professionals.


The National Association of Public Insurance Adjusters (NAPIA) publishes a code of conduct which sets forth the ethical standards that all public insurance adjusters should follow.